Way back in the early 1990s, when I was working on my Bachelor of Science in Science, Technology, and Culture at Georgia Tech, I realized something very important: I love websites. I love their potential to connect people, the ways they empower decision-making, and most of all I love the indulgence of well-executed content. Inevitably, websites and the content they deliver became my life’s work.
After I graduated from Tech, I spent 14 years writing, producing and analyzing web content at CNN.com. There, I learned from Pulitzer Prize winners how to make digital content relevant and emotionally valuable to a massive audience. I learned how to organize, curate, and program content for a wide range of digital projects. While at CNN.com I worked on the digital delivery of nearly every major news event from March 2000 until May 2014.
Some of the websites I contributed to include CNN’s coverage of The 9/11 Terrorist Attacks; the War in Iraq; Hurricane Katrina; The Asian Tsunami; the 2000, 2004, and 2008 National Elections; Michael Jackson’s death; the Newton school shooting; and CNN.com’s first in-depth coverage of San Diego Comic Con.
Next, I became the Director of Communications for the Georgia Tech College of Design. I reinvented, built, and documented the College’s entire digital footprint. I led a team that designed and customized a Drupal 8 content management system for every unit in the College. I developed and proliferated a new narrative across 12 websites when the College changed its name in 2016. And I mentored six marketing staff, teaching them best web practices, digital writing skills, and visual storytelling.
I even managed to write some high profile articles while doing all of that.
Now I’m helping the Institute up its digital content game. I helped build Georgia Tech’s first ever inclusive campus content tracker and editorial calendar. I used my experience managing CNN.com’s sponsored content editorial calendar to customize this new content planning solution for higher education. Every week I help campus communicators align their work to Institute goals and maximize their storytelling potential. I help make collaborating on digital content possible for every unit on campus. I think it’s fair to say that through my organization, several colleges have gained a higher profile with the Institute.
That’s where this website comes in — now that I’ve told you about it, let me show you what I do. Here you’ll see links to and screengrabs of the articles I’ve written and websites I’ve produced. Click on the navigation above to experience my work!
One more thing you should know about me before you go spelunking through my portfolio: I love corgis as much as I love websites. It’s no secret in the media world that puppies and kittens are sure-fire web traffic drivers. Perhaps you’ll notice I’m the one who wrote the article titled, “Corgis are ‘the new cats’ of Internet culture.” I find so much humor in my dogs, and they’ve taught me more than a few life lessons. Here we are in a recent family portrait:
Ann W. Hoevel 